We’re living in a tech world that is almost entirely digital. The year 2020 was one of the strangest ones in the history of mankind. Because of the Covid-19 pandemic, everything shut down at one point, and people turned to the internet. Billions of people were active online.
That goes for both businesses and consumers. Everything that used to happen on the streets turned digital. With this in mind, companies realized that they’ve been underestimating the role of the search engines and how much this can help their businesses.
Search engines can help get more visitors. However, to do this, companies need to optimize their pages and make people see their businesses on the search engines. That’s called SEO, or search engine optimization. See more about what it is on the link.
Lots of companies around the world work on this marketing technique, but not all of them know how to do it perfectly. In this article, we’re going to show you how to find the best one out there and make the best of this firm for your business. Follow up and see everything about it.
1. Ask about their experience
The SEO game isn’t around for ages. It’s been 10-15 years since the SEO began, but every company planning to do a perfect job for you should know the basics and beginnings. Some things haven’t changed since forever, but others are completely different since then.
Knowing both ways is a must. That’s why you should always look for those guys that have been through a lot and will know what might and what might not work for your business. Choosing experience should be a top priority.
2. Don’t let them fool you with numbers
Whenever you try to hire someone that will start convincing you about results in the next three or four months, you should stop the meeting and go separate ways. No one can tell precisely how long and how successful a campaign can be.
Search engines are extremely unpredictable and you should be choosing those who will explain the process and the methodology of work. They should promise results, as no one can promise and deliver in this field of marketing. Instead, you should find someone that will explain in detail what they are going to do, and hope for the best.
3. Check their portfolio
All SEO agencies will have their website. On it, they’ll probably explain what they are working on, and what they’ve done in the past. This is a nice way to find out who they worked for and check out how well they did.
It’s super easy to find out if a company managed to deliver in the past. When you’re looking at some of the best SEO companies in Ireland, you’ll surely find out that they’ve been working for brands that you know of. Check out how these brand rank on Google.
They need to rank high. If they don’t that means this particular agency you’re looking at isn’t doing a great job. If you see the company ranking high for multiple search queries and keywords, that means they’ve been perfectly SEO covered. Those are the guys you need.
4. Find out about their reputation
Reputation is also a crucial part of finding out who you need to hire. Going through the websites providing reviews about business is a great way to do it. Clients that used to work for these agencies are going to share their opinion and help you come up with your own.
See who ranks perfectly. See who has a 5.0 review score on these pages. Even Google has its own reputation and review system, so you need to check it out too. If these guys are ranking low and left their clients unsatisfied in the past, that means you should be choosing someone else.
If most clients of theirs in the past were happy with what they’ve got, then you should know that hiring them will be a smart move. It’s all about delivering a good job, and you want those who do.
5. Don’t let them overcharge you
Lots of SEO companies are overcharging their clients taking advantage of the fact that they have no clue of how the SEO world works. Don’t let them rip you off because of it. Compare more companies and find out who offers a fair price.
The entire optimization process is complex and it takes a lot of investment, but that should cost you tens of thousands over a few months. Great results do take a year or so, but you shouldn’t spend a hundred grand while chasing results.
Instead, you should find someone that will explain perfectly where your money will go. Of course, their knowledge and efforts should be paid, but spending on backlinks shouldn’t draw thousands from you and end up with nothing delivered.
These are the five most valuable issues you need to have in mind when looking for the best SEO agency in Ireland. Get the knowledge of what a great agency is, and with it start your research.
Make sure they are experienced, and they’ve been doing some great work in the past. Check out their reputation, and choose one that will be perfect. Ask around about prices too, and be patient for getting perfect results. That’s the only way to be sure that you’re getting great search engine optimization.